Doctor of Business Administration in Marketing
The DBA in Marketing at Golden Gate University is a doctoral program for professionals seeking advanced expertise in marketing strategy, research, and leadership to solve real-world business challenges.
- Add “Dr.” to your name.
- Advanced doctoral program in marketing
- 100% online & flexible.
- Designed for experienced professionals
- Supports leadership and decision-making
Admission Open
Academic Experts will assist you!
Mode
100% Online
Duration
36 Months
Course Fees
INR 10,65,000/-*
Eligibility
Master's degree with Exp
ONLINE DBA IN MARKETING
Program Overview
- Duration: 36 months
- Eligibility: master’s degree with professional experience
- Globally Recognized Doctoral Qualification
- Industry-Aligned and Focused Curriculum
DOCTOR OF BUSINESS ADMINISTRATION SPECIALIZATION
DBA in Marketing
Strategic Marketing Leadership
develops advanced marketing leadership skills, enabling professionals to design, manage, and evaluate high-impact marketing strategies in competitive markets.
Applied Marketing Research
Learners focus on practice-based research that addresses real business challenges, helping organizations improve market performance and customer engagement.
Designed for Working Professionals
The specialization offers flexibility and relevance, making it suitable for experienced professionals seeking executive roles or academic advancement.
Programme Curriculum
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Build advanced expertise in strategic and research-driven marketing.
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Develop skills to solve complex marketing challenges at the executive level.
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Strengthen leadership and decision-making capabilities in marketing roles.
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Prepare professionals to generate practice-based and impactful marketing research.
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Practice-oriented learning through real-world marketing case studies.
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Guided research supported by academic and industry insights.
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Flexible learning structure suitable for working professionals.
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Interactive discussions to encourage strategic and critical thinking.
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Advanced marketing strategy, branding, and consumer behavior concepts.
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Digital marketing, market analytics, and data-driven decision-making.
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Research methodology and applied marketing research techniques.
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Emerging trends in global marketing and business innovation.
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Continuous assessment through assignments and applied projects.
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Case study analysis focused on real business scenarios.
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Research papers addressing practical marketing problems.
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Doctoral dissertation with emphasis on originality and business impact.
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DBA: Your Pathway to Leadership
Key Program Highlights
45+
Nationalities
WES
Accreditation
50 Years
academic excellence
- Doctoral-level program focused on solving real-world marketing and business challenges
- Strong emphasis on applied research and strategic marketing decision-making
- Designed specifically for working professionals and experienced leaders
- Curriculum aligned with modern marketing practices, digital trends, and consumer insights
- Supports long-term career growth in leadership, consulting, and academic roles
More Information
Career Support
Golden Gate University provides career-focused academic support, combining practical learning, professional skill development, and industry-relevant guidance to help students progress confidently toward their career goals.
Application Tracking
Kindly submit your application through our online portal, where you can conveniently track every stage of your admission process with ease.
Have a question?
Read Our FAQs
A DBA in Marketing is a doctoral-level program designed for professionals who want to apply advanced marketing knowledge and research to real business challenges. It focuses on strategy, leadership, and practical problem-solving rather than purely academic theory.
This program is best suited for experienced professionals, senior managers, consultants, entrepreneurs, and academicians who want to strengthen their strategic marketing expertise and move into leadership or advisory roles.
Applicants are generally required to hold a master’s degree in marketing, business, or a related field. Professional or managerial experience is preferred, as the program builds on real-world business exposure.
A DBA in Marketing focuses on applied, practice-oriented research aimed at solving business problems, while a PhD in Marketing is more theoretical and research-intensive, typically suited for full-time academic careers.
Yes, the DBA in Marketing is designed with flexibility in mind, allowing working professionals to balance their studies alongside career and personal commitments.